First, let’s talk about timing. When you receive a right to know or a delete request, you need to acknowledge it within 10 calendar days, informing consumers about your verification procedures and when to expect a substantive response. You need to fulfill the request within 45 calendar days, and you can ask for an extension to 90 days if you notify the consumer that you need extra time and explain why. You also need to complete your verification procedures within these deadlines. If you receive a request to opt-out of sales, you do not need to make an initial acknowledgement — instead, you need to fulfill the request with 15 business days.